(Data protection):

We will inform you below in accordance with the legal requirements of data protection law (especially in accordance with BDSG N.F. and the European General Data Protection Regulation 'GDPR') about the type, the scope and purpose of the processing of personal data by our company. This data protection declaration also applies to our websites and social media profiles. With regard to the definition of terms such as "personal data" or "processing", we refer to Art. 4 GDPR.

Name and contact details of the person responsible
Our responsible person (hereinafter referred to as "responsible") i.S.D. Art. 4 ZIF. 7 GDPR is:

Alexander Sowa

Otto-Wagner-Str. 76
82110, Germering, Deutschland
E-Mail-Adresse: info@edition-sowa.de

Data species, purposes of processing and categories of affected persons

In the following we will inform you about the type, scope and purpose of the collection, processing and use of personal data.

1. Types of data we process
Usage data (access times, visit websites etc.), inventory data (name, address etc.), contact details (telephone number, email, fax etc.), payment data (bank details, account data, payment history etc.), contract data (subject of the contract, term etc.), content data (text inputs, videos, photos, etc.), communication data (IP address etc.),

2. Purpose of processing according to Art. 13 Para. 1 c) GDPR
Processing of contracts, purposes of evidence / security, website optimization technically and economically, enable easy access to the website, fulfillment of contractual obligations, contact, contact with legal complaints by third parties, fulfillment of statutory retention obligations, optimization and statistical evaluation of our services, conceive use of the website, support user experience , Form user -friendly website, economic operation of advertising and website, marketing / sales / advertising, creation of statistics, determine copy of the copy of texts, avoid spam and misuse, handling an applicant procedure, customer service and customer care, use contact inquiries, provide websites with functions and content , Measures of security, interruption -free, safe operation of our website,

3. Categories of the persons concerned according to Art. 13 Para. 1 e) GDPR
Visitors/users of the website, customers, suppliers, interested parties, applicants, employees, employees of customers or suppliers,,

The people concerned are summarized as "users".

Legal bases for the processing of personal data

Below we will inform you about the legal basis for the processing of personal data:

If we have obtained your consent for the processing of personal data, Art. 6 Para. 1 S. 1 lit. a) GDPR is the legal basis.

If the processing is necessary to fulfill a contract or for the implementation of pre-contractual measures that take place on your request, Art. 6 Para. 1 S. 1 lit. b) GDPR is the legal basis.

Ist die Verarbeitung zur Erfüllung einer rechtlichen Verpflichtung erforderlich, der wir unterliegen (z.B. gesetzliche Aufbewahrungspflichten), so ist Art. 6 Abs. 1 S. 1 lit. c) DS-GVO Rechtsgrundlage.

If the processing is necessary to protect vital interests of the data subject or another natural person, Art. 6 Para. 1 S. 1 lit. d) GDPR is the legal basis.

If the processing is necessary to safeguard our or the legitimate interests of a third party and do not outweigh your interests or fundamental rights and fundamental freedoms, Art. 6 Para. 1 S. 1 lit. f) GDPR is the legal basis.

Delivering of personal data to third parties and orders

Without your consent, we generally do not pass any data on to third parties. If this is the case, then the transfer is passed on on the basis of the above-mentioned legal bases, for example, when disclosing data to online payment providers for fulfillment of the contract or on the basis of a legal obligation or due to a legal obligation to issue the data for the purpose of law enforcement, for hazard defense Or to enforce the rights to intellectual property.
Wir setzen zudem Auftragsverarbeiter (externe Dienstleister z.B. zum Webhosting unserer Websites und Datenbanken) zur Verarbeitung Ihrer Daten ein. Wenn im Rahmen einer Vereinbarung zur Auftragsverarbeitung an die Auftragsverarbeiter Daten weitergegeben werden, erfolgt dies immer nach Art. 28 DS-GVO. Wir wählen dabei unsere Auftragsverarbeiter sorgfältig aus, kontrollieren diese regelmäßig und haben uns ein Weisungsrecht hinsichtlich der Daten einräumen lassen. Zudem müssen die Auftragsverarbeiter geeignete technische und organisatorische Maßnahmen getroffen haben und die Datenschutzvorschriften gem. BDSG n.F. und DS-GVO einhalten

Data transmission to third countries

The adoption of the European General Data Protection Regulation (GDPR) created a uniform basis for data protection in Europe. Your data is therefore mainly processed by companies for which GDPR is used. If the processing by third parties outside the European Union or the European Economic Area takes place, they must meet the special requirements of Art. 44 ff. GDPR. This means that the processing takes place on the basis of special guarantees, such as the determination of a data protection level corresponding to the EU or the observance of officially recognized special contractual obligations, the so-called "standard contract clauses".
Soweit wir aufgrund der Unwirksamkeit des sog. „Privacy Shields“, nach Art. 49 Abs. 1 S. 1 lit. a) DSGVO die ausdrückliche Einwilligung in die Datenübermittlung in die USA von Ihnen einholen, weisen wird diesbezüglich auf das Risiko eines geheimen Zugriffs durch US-Behörden und die Nutzung der Daten zu Überwachungszwecken, ggf. ohne Rechtsbehelfsmöglichkeiten für EU-Bürger, hin.

Deletion of data and storage duration

Unless expressly stated in this data protection declaration, your personal data will be deleted or blocked as soon as the consent granted for processing is revoked by you or the purpose for storage is no longer necessary or the data is no longer necessary for the purpose, unless its further Storage is required for evidence or the statutory retention obligations are opposed. This includes, for example, commercial law retention obligations of business letters in accordance with Section 257 (1) HGB (6 years) as well as tax law retention obligations in accordance with Section 147 (1) AO (10 years). If the prescribed retention period runs, your data is blocked or deleted, unless the storage is still required for a contract conclusion or to fulfill the contract.

Existing an automated decision -making process

We do not use automatic decision making or profiling.

Provision of our website and creation of log files

If you only use our website informed (i.e. no registration and no other transmission of information), we only collect the personal data that your browser transmits to our server. If you want to look at our website, we collect the following data:
• IP address;
• Internet service provider of the user;
• Date and time of access;
• Browsertyp;
• Language and browser version;
• Content of access;
• Time zone;
• Access status/http status code;
• Data amount;
• Websites from which the requirement comes;
• Operating system.
You will not store this data together with other personal data from you.

This data serves the purpose of the user -friendly, functional and secure delivery of our website to you with functions and content as well as its optimization and statistical evaluation.

The legal basis for this is our legitimate interest in data processing in accordance with Art. 6 Para. 1 S.1 lit. f) GDPR.

For safety reasons, we store this data in server log files for the storage duration of days. After this period, these are automatically deleted, unless we need their storage for evidence purposes for attacks on the server infrastructure or other violations.

Cookies

We use so -called cookies when you visit our website. Cookies are small text files that your internet browser puts on your computer. When you call up our website again, give these cookies information to react automatically. The cookies also include the so-called "user IDS", where the user is stored by means of pseudonymized profiles. We will inform you when calling our website by means of a reference to our data protection declaration about the use of cookies for the above purposes and how you can object to it or prevent them ("opt-out").The following types of cookie are differentiated:• Notwendige, essentielle Cookies: Essential cookies are cookies that are absolutely necessary to operate the website to save certain functions of the website such as logins, shopping cart or user input, e.g. regarding the language of the website. • Session-Cookies: Session cookies are required to recognize multiple use of an offer by the same user (e.g. if you have logged in to determine your login status). When you call up our page again, give these cookies information to react automatically. The information obtained in this way serves to optimize our offers and enable you to access our website easier. If you close the browser or log out, the session cookies will be deleted. • Persistente Cookies: These cookies remain saved even after the browser is closed. They are used to store login, range measurement and for marketing purposes. These are automatically deleted after a given duration, which can differ depending on the cookie. You can delete the cookies at any time in the security settings of your browser. • Cookies from third-party providers (third-party cookies in particular by advertisers): According to your wishes, you can configure your browser setting and e.g. B. reject the acceptance of third-party cookies or all cookies. At this point, however, we would like to point out that you may not be able to use all functions of this website. Read more about these cookies in the respective data protection declarations about the third -party providers.

Data categories: User data, cookie, user ID (especially the pages visited, device information, access times and IP addresses).

Purpose of processing: The information obtained in this way serves the purpose of optimizing our web offers technically and economically and enabling them easier and safe access to our website.

Legal bases: If we process your personal data with the help of cookies based on your consent ("opt-in"), then Art. 6 Para. 1 S. 1 lit. a) GDPR is the legal basis. Otherwise, we have a legitimate interest in the effective functionality, improvement and economic operation of the website, so that in case Art. 6 Para. 1 S. 1 lit. f) GDPR is the legal basis. The legal basis is also Art. 6 Para. 1 S. 1 lit. b) GDPR if the cookies for the contract initiation are set, for example, for orders.

Storage duration/ deletion: The data will be deleted as soon as they are no longer necessary to achieve the purpose of their survey. In the event of the data for providing the website, this is the case if the respective session has ended. Cookies are otherwise saved on your computer and transmitted from it to our side. Therefore, as a user, you also have full control over the use of cookies. By changing the settings in your internet browser, you can deactivate or restrict the transmission of cookies. Cookies that have already been stored can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, all functions of the website may not be used fully.Here you will find information on deleting cookies according to browsers: Chrome: https://support.google.com/chrome/answer/95647 Safari: https://support.apple.com/de-at/guide/safari/sfri11471/mac Firefox: https://support.mozilla.org/de/kb/cookies-und-website-daten-in-firefox-loschen Internet Explorer: https://support.microsoft.com/de-at/help/17442/windows-internet-explorer-delete-manage-cookies Microsoft Edge: https://support.microsoft.com/de-at/help/4027947/windows-delete-cookies

Objection and "opt-out": You can generally prevent the storage of cookies on your hard drive regardless of consent or legal permission by choosing "accepting no cookies" in your browser settings. However, this can result in a functional restriction of our offers. You can use cookies from third-party providers for advertising purposes via a so-called "opt-out" via this American website (https://optout.aboutads.info) or this European website (http://www.youronlinechoices.com/de /Preferzmanagement/) contradict.

Processing of contracts

We process inventory data (e.g. companies, titles/academic degrees, names and addresses as well as contact details of users, email), contract data (e.g. services, names of contact persons) and payment data (e.g. bank details, payment history) for the purpose of fulfilling our contractual obligations (Knowledge of who is a contractual partner; Reason, design and handling of the contract; review of the plausibility of the data) and services (e.g. contacting customer service) in accordance with Art. 6 Para. 1 S. 1 lit b) GDPR. The entries marked in online formal forms are required for the conclusion of the contract.

This data is not passed on to third parties, unless it is required to pursue our claims (e.g. handover to the lawyer for the debt collection) or to fulfill the contract (e.g. transfer of the data to payment providers) or there is a legal obligation in accordance with Art 6 para. 1 p. 1 lit. c) GDPR.

We can also process the data you provide in order to inform you about other interesting products from our portfolio or send you emails with technical information.

The data will be deleted as soon as they are no longer necessary to achieve the purpose of their survey. This is the case for the inventory and contract data if the data is no longer necessary for the implementation of the contract and no claims can no longer be asserted from the contract because these are statute-barred (warranty: two years / rules: three years ). Based on commercial and tax requirements, we are obliged to save your address, payment and order data for a period of ten years. However, after three years, we make a restriction of processing after termination of the contract, i.e. H. Your data will only be used to comply with the legal obligations. Information in the user account remains until its deletion.

Online Payment provider

The billing takes place when payment is made by “PayPal” via PayPal (Europe) S.àr.l. et cie, s.c.a., 22-24 Boulevard Royal, L-2449 Luxembourg, Web: paypal.de, https://www.paypal.com/de/webapps/mpp/ua/privacy-full.
The billing is made when paying via "Soft.com" via Klarna GmbH, Theresienhöhe 12, 80339 Munich, https://www.klarna.com/sofort/datenschutz/.
Below is "online biller". The online accounts collect, save and process the usage and billing data from you for determining and billing the service you use. The data entered by online wages are only processed by them and stored in them. If the online accounts cannot or can only partially move in or only partially or the online accounts on the basis of a complaint, the user data will be passed on by the online accountant to the person responsible and there may be a blocking by the person responsible. The same also applies if, for example, a credit card company reverses a transaction from you at the expense of the person responsible.

The legal basis is Art. 6 Para. S. 1 lit. b) GDPR, since the processing is necessary to fulfill a contract by the person responsible. In addition, external online accounts on the basis of Art. 6 Para. 1 Sentence 1 Lit. f) GDPR are used for legitimate interests of the person responsible in order to be able to offer them as safe, simple and diverse payment options.

With regard to the memory duration, cancellation, information and affected rights, we refer to the data protection declarations of the online accounts above.

Contact using the contact form / email / fax / post

When contacting us using the contact form, fax, post or email, your information is processed for the purpose of processing the contact request.

The legal basis for the processing of the data is Art. 6 Para. 1 S. 1 lit. a) GDPR if you consent. The legal basis for the processing of the data that is transmitted in the course of a contact request or email, a letter or fax is Art. 6 Para. 1 S. 1 lit. f) GDPR. The person responsible has a legitimate interest in the processing and storage of the data in order to be able to answer inquiries from users, to secure evidence for reasons of liability and in order to be able to meet business letters if necessary. If the contact aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 Para. 1 S. 1 lit. b) GDPR.

We can save your information and contact request in our customized relation hip management system ("CRM System") or a comparable system.

The data will be deleted as soon as they are no longer necessary to achieve the purpose of their survey. This is the case for the personal data from the input mask of the contact form and those sent by email if the respective conversation has ended. The conversation has ended when it can be seen from the circumstances that the affected fact is finally clarified. We save inquiries from users who have an account or contract with us by the end of two years after termination of the contract. In the case of legal archiving obligations, the deletion is deleted after the course: End of commercial law (6 years) and tax law (10 years).

You have the option at any time to cancel the consent in accordance with Art. 6 Para. 1 S. 1 lit. a) GDPR for the processing of personal data. If you contact us by email, you can object to the storage of personal data at any time.

Contact by phone

When contacting us by phone, your telephone number for processing the contact request and its handling is processed and temporarily saved or displayed in the RAM / cache of the telephone device / display. The storage takes place for liability and security reasons in order to be able to prove the call and for economic reasons in order to enable a call back. In the case of unauthorized advertising calls, we block the phone numbers.

The legal basis for the processing of the telephone number is Art. 6 Para. 1 S. 1 lit. f) GDPR. If the contact aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 Para. 1 lit. b) GDPR.

The device cache stores the calls for 30 days and overwrites or deletes old data successively, if the device is disposed of, all data is deleted and the memory may be destroyed. Blocked telephone number are checked annually for the need for blocking.

You can prevent the display of the telephone number by calling with a suppressed phone number.

Newsletter

With your voluntary consent, you can subscribe to our newsletter by entering your email address. Only this is mandatory. The specification of further data is voluntary and only serves the purpose of a personal address. We use the so-called "double opt-in procedure" to register. After registering with your email, you will receive an email from us with a link to confirm your registration. If you click this confirmation link, your email will be included in the newsletter distributor and saved for the purpose of sending emails. If you do not carry out the click on the confirmation link within hours, your login data will be blocked and automatically deleted after days.

We also log your IP address used when registering as well as the date and time of the double opt-in (registration and confirmation). The purpose of this storage is fulfillment of legal requirements regarding the proof of your registration and the abuse prevention of your email.

As part of your declaration of consent, the content (e.g. advertised products/services, offers, advertising and topics) of the newsletter is specifically described.

When sending the newsletter, we evaluate your user behavior. The newsletters include so-called "web biacons" or "tracking pixels", which are accessed when the newsletter is opened. For the evaluations, we link the web beacons to your email address and an individual ID. Links obtained in the newsletter also contain this ID. The data is collected exclusively pseudonymized, so the IDS are not linked to their further personal data, direct personal relationship is excluded. With this data we can determine whether and when you have opened the newsletter and which links have been clicked in the newsletter. This serves the purpose of optimizing and statistical evaluation of our newsletter.

With the data obtained above, we create a user profile to identify the reading habits and interests of our users and thus individualize the newsletter. If you have also carried out further actions on our website, we also link this data in order to adapt our newsletter content to your interests.

The legal basis for the newsletter shipment, measurement of success and the storage of the email is your consent in accordance with Art. 6 Para. 1 S. 1 lit. a) GDPR in conjunction with § 7 Paragraph 2 No. 3 UWG and for the logging of the consent Art. 6 Para. 1 S. 1 lit. f) GDPR, since this serves our legitimate interest of legal evidence.

You can contradict tracking at any time by clicking the deregistration link at the end of the newsletter. In this case, however, the newsletter reception would also end. If you deactivate the display of images in your email software, tracking is also not possible. However, this can have restrictions on the functions of the newsletter and images contained are then not displayed.

You can revoke your consent to the sending of the newsletter at any time. You can exercise the revocation by pressing the cancellation link at the end of the newsletter, an email or notification to our contact details above. We save your data as long as you have subscribed to the newsletter. After deregistration, your data is only stored anonymously for statistical purposes.

Google Adsense

We have advertisements from the Google Service "Adsense" (Service provider: Google Ireland Limited, Registernr.: 368047, Gordon House, Barrow Street, Dublin 4, Ireland) integrated on our website. The advertisements are marked in each ad on the (i) note "Google ads".

Data categories and description of data processing: Usage data/ communication data; When visiting our website, Google receives the information that you have accessed our website. To do this, Google uses a web beacon or cookie on your computer. The data is also transferred to the USA and analyzed there. If you are logged in with a Google account, AdSense can be assigned to your account by AdSense. If you do not want this, you have to log out before visiting our website. But other information can also be used by Google: • The type of websites you visit and the mobile apps installed on your device; • Cookies in your browser and settings in your Google account; • Websites and apps that you visit; • their activities on other devices; • Previous interactions with advertisements or advertising services from Google; • Your Google account activities and information. When clicking on an adsense display, the IP is processed by Google (usage data), whereby the processing is pseudonymized (so-called "advertising ID") by shortening the last two digits. For personalized advertising, Google does not link identifiers from cookies or similar technologies with special categories of personal data according to Art. 9 GDPR such as ethnic origin, religion, sexual orientation or health.

Purpose of processing: Wir haben dabei die personalisierten Anzeigen aktiviert, um Ihnen interessantere Werbung anzuzeigen, die die kommerzielle Nutzung unserer Website unterstützt, den Wert für uns steigert und für Sie die Nutzererfahrung verbessert. Mithilfe personalisierter Werbung können wir über Adsense Nutzer auf Grundlage ihrer Interessen und demografischen Merkmale (z.B. „Sportbegeisterte“) erreichen. Zudem dient die Verarbeitung dem Tracking, Remarketing und der Conversion-Messung sowie zur Finanzierung unseres Webangebots.

Legal bases: If you have given your consent to the processing of your personal data using "Google Adsense with personalized ads", then Art. 6 Para. 1 S. 1 lit. a) GDPR is the legal basis. The legal basis for the processing of your data is otherwise Art. 6 Para. 1 Sentence 1 lit. f) GDPR due to our legitimate interests in analysis, optimization and the efficient economic operation of our advertising and website.

Data transmission/recipient category: Google Ireland, USA; This website has also activated Google Adsense ads from third-party providers. The aforementioned data can also be named at these third -party providers "Certified External Vendors" https://support.google.com/dfp_sb/answer/94149 be transmitted.

Storage duration: The data is saved up to 24 months after the last visit.

Opportunity and disposal options ("opt-out"):You can object to the installation of cookies by Google Adsense in different ways or prevent them: • You can use the cookies in your browser through the Setting “Do not accept cookies” prevent what the cookies of third -party providers also contain; • You can directly on Google via the link https://adssettings.google.com Deactivate the personal ads on Google, whereby this setting has only existed until you delete your cookies. To deactivate personalized advertising on mobile devices Find instructions here: https://support.google.com/adsense/troubleshooter/1631343; • You can Show third -party providersthat participate in the advertising regulatory initiatiaive “About Ads” via the link https://optout.aboutads.info for US sites or for EU pages under http://www.youronlinechoices.com/de/praferenzmanagement/ Deactivate, whereby this setting only has existed until you delete all your cookies;
• You can use a Browser-Plug-in For Chrome, Firefox or Internet Explorer under the link https://support.google.com/ads/answer/7395996 Deactivate cookies permanently. This deactivation can result in that you cannot use all functions of our website more fully.

In the data protection declaration for Google advertising at https://policies.google.com/technologies/ads Find more information about the use of Google Cookies in ads and their advertising technologies, storage duration, anonymization, location data, functionality and your rights.

Google AdWords with conversion tracking

We use the service “Google Ads with Conversion Tracking” (Service provider: Google Ireland Limited, registration number: 368047, Gordon House, Barrow Street, Dublin 4, Ireland) to draw attention to our website by means of advertisements on third-party websites.

Data categories and description of data processing: Usage data/communication data. When you click on one of our Google ads, a cookie is stored in your browser that is valid for about 30 days. When you then visit our website, we and Google can use the cookie to evaluate whether you have visited our website and which page you have visited. Google creates statistics about this. The data is also transferred to the USA and analyzed there. If you are logged in with a Google account, AdWords can assign the data to your account. If you do not want this, you must log out before visiting our website.

Purpose of data processing: This conversion tracking serves the purpose of analysis/success measurement, optimization and the economic operation of our advertising and website.

Legal bases: If you have given your consent for the processing of your personal data using “Google Ads with Conversion Tracking” (“opt-in”), then Art. 6 Para. 1 Clause 1 Letter a) of GDPR is the legal basis. Otherwise, the legal basis for the processing of your data is our legitimate interest in the analysis, optimization and efficient economic operation of our advertising and website in accordance with Art. 6 Para. 1 Clause 1 Letter f) of GDPR.

Data transmission/recipient category: Google Irland.

Storage duration: bis zu 540 Tage.

Opportunity and disposal options ("opt-out"): You can object to or prevent the installation of cookies by Google in various ways:• You can block cookies in your browser by selecting Setting “Do not accept cookies” prevent what the cookies of third -party providers also contain; • You can directly on Google via the link https://adssettings.google.com deactivate conversion tracking, although this setting will only remain in effect until you delete your cookies. • You can change the personalized Show third -party providersthat participate in the advertising regulatory initiatiaive “About Ads” via the link https://optout.aboutads.info for US sites or for EU pages under http://www.youronlinechoices.com/de/praferenzmanagement/ deactivate, but this setting will only last until you delete all your cookies; • You can change your cookie settings by Browser-Plug-in For Chrome, Firefox or Internet Explorer under the link https://support.google.com/ads/answer/7395996 Deactivate cookies permanently. This deactivation can result in that you cannot use all functions of our website more fully.

For more information, see Google’s privacy policy at https://policies.google.com/privacy?hl=de&gl=de and https://services.google.com/sitestats/de.html.

Google AdWords Remarketing / „Ähnliche Zielgruppen“

We use the application Google Analytics Remarketing/“Similar Audiences” (Service provider: Google Ireland Limited, registration number: 368047, Gordon House, Barrow Street, Dublin 4, Ireland) to draw attention to our website by means of advertisements on third-party websites and other Internet offerings. With regard to the use of the data, there is joint responsibility for data processing between Google and us in accordance with Art. 26 GDPR. We have agreed with Google that we assume primary responsibility for processing the data in accordance with the GDPR and that we will fulfil all obligations under the GDPR with regard to processing the data (including Art. 12, 13 GDPR, Art. 15 to 22 GDPR and Art. 32 to 34 GDPR).

Data categories and description of data processing: Nutzungsdaten/ Kommunikationsdaten. Mit der Remarketing oder „Ähnliche Zielgruppen“ – Funktion in Ads können wir Sie dort erreichen, wenn Sie unsere Website bereits besucht haben und Sie jeweils mit einer passenden Botschaft per Anzeige ansprechen. Mit Remarketing können wir unsere früheren Besucher erneut auf unsere Website per Klick holen. Wenn Sie danach andere Websites bzw. Internetangebote aufrufen, können wir und auch Google anhand des Cookies auswerten, ob Sie unsere Website bereits besucht hatten und Ihre auch dort unsere Werbung anzeigen. Hierüber erstellt Google eine Statistik. Der volle Umfang der Datenverarbeitung ist uns nicht bekannt. Die Daten werden auch in die USA übertragen und dort analysiert. Laut Google findet eine Zusammenführung der, durch das Remarketing erhobenen, Daten mit Ihren ggf. bei Google gespeicherten personenbezogenen Daten nicht statt, sondern diese werden per Pseudonym verarbeitet.

Purpose of processing: This remarketing serves the purpose of analysis, optimization and economic operation of our advertising and website.

Legal bases: If you have given your consent (“opt-in”) for the processing of your personal data using “Google Ads Remarketing / “Similar Target Groups”), then Art. 6 Para. 1 Clause 1 Letter a) of GDPR is the legal basis. Otherwise, the legal basis for the processing of your data is our legitimate interest in the analysis, optimization and efficient economic operation of our advertising and website in accordance with Art. 6 Para. 1 Clause 1 Letter f) of GDPR.

Data transmission/recipient category: Google Irland.

Storage duration: When you visit certain pages of our website, a cookie is stored in your browser which is valid for 30 days.

Opportunity and disposal options ("opt-out"): You can object to or prevent the installation of cookies by Google in various ways:• You can block cookies in your browser by selecting Setting “Do not accept cookies” prevent what the cookies of third -party providers also contain; • You can directly on Google via the link https://adssettings.google.com deactivate the personalized ads, although this setting will only remain until you delete your cookies. • You can deactivate the personalized Show third -party providersthat participate in the advertising regulatory initiatiaive “About Ads” via the link https://optout.aboutads.info for US sites or for EU pages under http://www.youronlinechoices.com/de/praferenzmanagement/ deactivate, but this setting will only last until you delete all your cookies; • You can change your cookie settings by Browser-Plug-in For Chrome, Firefox or Internet Explorer under the link https://support.google.com/ads/answer/7395996 Deactivate cookies permanently. This deactivation can result in that you cannot use all functions of our website more fully.

For more information, see Google’s privacy policy at https://policies.google.com/privacy?hl=de&gl=de.

Facebook Custom Audiences

We use the remarketing function “Custom Audiences“ of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA or, if you are based in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Data categories and description of data processing: IP address, cookie ID, localization information. If you visit the social network Facebook or other websites that use this remarketing function, you may be shown interest-based advertisements ("Facebook Ads"). We use the remarketing function to optimize and operate our website economically and to show you advertisements that are of interest to you and thus make our website more user-friendly. When you visit our website, your browser establishes a connection to Facebook's servers. However, Facebook receives the information that you have viewed or clicked on a corresponding ad. If you are logged in to Facebook, Facebook can assign this information to your account. Regarding processing by Facebook, please read Facebook's privacy policy at https://www.facebook.com/policy.php. Specific information and details about the Facebook pixel and how it works can be found in the Facebook help section: https://www.facebook.com/business/help/651294705016616.

Purpose of processing: Display of personalized advertising, measurement and evaluation of advertising, billing of advertising, analysis of viewing behavior.

Legal bases: If you have given your consent to the third-party provider processing your personal data using “Custom Audiences” (“opt-in”), then Art. 6 Para. 1 Clause 1 Letter a) of GDPR is the legal basis. The legal basis is also our legitimate interest in data processing in accordance with Art. 6 Para. 1 Clause 1 Letter f) of GDPR, which also lies in the above purposes.

Storage duration: Facebook gives us access to it for 180 days.

Data transmission/recipient category: Facebook Irland

Opt-out option: The deactivation of the “Facebook Custom Audiences” function is possible for non-logged-in users here [__Enter Facebook Pixel Opt-Out Link on your website__] and for logged-in users at this link: https://www.facebook.com/settings/?tab=ads#.

Amazon affiliate program

We participate in the Amazon affiliate program (Service provider: Amazon EU S.à.r.l, Amazon Services Europe S.à.r.l. and Amazon Media EU S.à.r.l., all three based at 5, Rue Plaetis, L–2338 Luxembourg, parent company: Amazon.com Inc., 2021 Seventh Ave, Seattle, Washington 98121, USA), with which we receive advertising cost reimbursements by placing advertisements or affiliate links when third parties buy something from Amazon through them.

Data categories and description of data processing: Usage data. Amazon creates statistics and records when an affiliate link is clicked and what was purchased through it. The data is transferred to the USA and evaluated there. To track orders, a specific attribute, the so-called affiliate ID, is added to the affiliate link URL. If you are logged into your Amazon account, Amazon may assign this data to your account. If you do not want this, you must log out of your account. Amazon may pass your data on to authorities or contractual partners.

Purpose of processing: Analysis, optimization and economic operation of our website through partner program.

Legal bases: If you have given your consent to the processing of your personal data by means of the third-party provider's "partner program" ("opt-in"), then Art. 6 Para. 1 Clause 1 Letter a) of GDPR is the legal basis. The legal basis for the processing of your data is also our legitimate interest in the analysis, optimization and economic operation of our website in accordance with Art. 6 Para. 1 Clause 1 Letter f) of GDPR.

Storage duration: Die Speicherdauer der Informationen durch den Partnerlink ist bis 24 Stunden seit Klick auf den Partnerlink bzw. bis zu 89 Tage, wenn Waren in den Warenkorb bei Amazon gelegt wurden.

Data transmission/recipient category: Amazon EU.

Possibility of objection: You can object to or prevent the installation of cookies by Amazon in various ways:• You can block cookies in your browser by selecting Setting “Do not accept cookies” which also includes third-party cookies;• You can interest-based ads on Amazon deactivate via this link: https://www.amazon.de/adprefs; • You can view personalized ads from third parties participating in the advertising self-regulatory initiative “About Ads” via the link https://optout.aboutads.info for US sites or for EU pages under http://www.youronlinechoices.com/de/praferenzmanagement/ deactivate, although this setting will only last until you delete all your cookies.

For more information, see Amazon’s privacy policy at https://www.amazon.de/gp/help/customer/display.html?nodeId=201909010 and about interest-based advertising here: https://www.amazon.de/gp/help/customer/display.html?nodeId=201151440.

Plista

Our website is supported by a fully automated recommendation technology from plista GmbH, Torstraße 33, 10119 Berlin. With the help of this technology, we would like to improve the user-friendliness of our website by recommending to you, our visitors, articles and advertisements that are tailored to your individual interests (so-called usage-based advertising).

Data categories and description of data processing: Cookie-ID, Nutzungsdaten. Um nutzungsbasierte Werbung ausspielen zu können, erhebt plista mittels Cookies auf allen Webseiten des plista Partnernetzwerks Informationen über das Nutzungsverhalten von Webseitenbesuchern (sog. Nutzungsdaten) und fasst diese mit einem von plista vergebenen zufälligen Identifizierungszeichen (sog. Cookie ID) zu pseudonymen Nutzungsprofilen zusammen. Nähere Informationen hierzu und zum Datenschutz von plista finden Sie unter https://www.plista.com/de/about/privacy/.

Purpose of processing: Analysis, optimization and economic operation of our advertising and website.

Legal bases:Haben Sie für Verarbeitung Ihrer personenbezogenen Daten mittels der obigen „Empfehlungs-Technologie“ vom Drittanbieter Ihre Einwilligung erteilt („Opt-in“), dann ist Art. 6 Abs. 1 S. 1 lit. a) DS-GVO die Rechtsgrundlage. Rechtsgrundlage ist zudem unser in den obigen Zwecken liegendes berechtigtes Interesse an der Datenverarbeitung nach Art. 6 Abs. 1 S.1 lit. f) DS-GVO.

Storage duration: Cookies are stored until you delete them or for up to 1 year.

Opt-out option: Selbstverständlich steht es Ihnen jederzeit frei, nutzungsbasierte Werbung von plista zu deaktivieren und zu widersprechen, indem Sie unter https://www.plista.com/de/about/opt-out/ Ihr Opt-Out erklären.

Google Analytics

We have used the website analysis tool “Google Analytics” (Service provider: Google Ireland Limited, registration number: 368047, Gordon House, Barrow Street, Dublin 4, Ireland) has been integrated into our website. With regard to the use of the data, there is joint responsibility for data processing between Google and us in accordance with Art. 26 GDPR. We have agreed with Google that we assume primary responsibility for processing the data in accordance with the GDPR and that we will fulfil all obligations under the GDPR with regard to processing the data (including Art. 12, 13 GDPR, Art. 15 to 22 GDPR and Art. 32 to 34 GDPR).

Data categories and description of data processing: User ID, IP address (anonymized). When you visit our website, Google places a cookie on your computer in order to be able to analyze your use of our website. We have activated IP anonymization "anonymizeIP", which means that IP addresses are only processed in a shortened form. On this website, your IP address is therefore shortened beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the controller with other services relating to website activity and internet usage. We have also activated cross-device analysis of website visitors, which is carried out using a so-called user ID. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. Further information on data usage in Google Analytics can be found here: https://www.google.com/analytics/terms/de.html (Analytics Terms of Use), https://support.google.com/analytics/answer/6004245?hl=de (Information on data protection at Analytics) and Google's privacy policy https://policies.google.com/privacy.

Purpose of processing: The use of Google Analytics serves the purpose of analyzing, optimizing and improving our website.

Legal bases: If you have given your consent to the third-party provider processing your personal data using “Google Analytics” (“opt-in”), then Art. 6 Paragraph 1 Clause 1 Letter a) of GDPR is the legal basis. The legal basis is also our legitimate interest in the data processing in accordance with Art. 6 Paragraph 1 Clause 1 Letter f) of GDPR for the purposes above (the analysis, optimization and improvement of our website). For services provided in connection with a contract, tracking and analysis of user behavior is carried out in accordance with Art. 6 Paragraph 1 Clause 1 Letter b) of GDPR in order to be able to offer optimized services to fulfill the purpose of the contract using the information obtained in this way.

Storage duration: The data we send and which is linked to cookies, user IDs (e.g. user ID) or advertising IDs is automatically deleted after a few months. Data whose retention period has been reached is automatically deleted once a month.

Data transmission/recipient category: Google, Irland und USA. Wir haben zudem mit Google eine Vereinbarung zur Auftragsverarbeitung nach Art. 28 DS-GVO geschlossen.

Opportunity and disposal options ("opt-out"):
•You can generally prevent cookies from being saved on your hard disk by selecting "do not accept cookies" in your browser settings. However, this may result in a restriction of the functionality of our services. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website and from processing this data by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de•As an alternative to the above browser plug-in, you can prevent Google Analytics from collecting data by [__hier bitte__den Analytics Opt-Out Link Ihrer Webseite einfügen] click. By clicking, an "opt-out" cookie is set, which prevents the collection of your data when you visit this website in the future. This cookie is only valid for our website and your current browser and only exists until you delete your cookies. In this case, you would have to set the cookie again. •The cross-device user analysis You can deactivate this in your Google account under “My data > personal data”.

YouTube-Videos

We have integrated YouTube videos from youtube.com into our website using the embedded function so that they can be accessed directly on our website. YouTube belongs to Google Ireland Limited, registration number: 368047, Gordon House, Barrow Street, Dublin 4, Ireland.

Data category and description of data processing: Usage data (e.g. website accessed, content and access times). We have embedded the videos in the so-called "extended data protection mode" without using cookies to record usage behavior in order to personalize video playback. Instead, the video recommendations are based on the video currently being played. Videos that are played in an embedded player in the extended data protection mode do not affect which videos are recommended to you on YouTube. When you start a video (click on the video), you agree that YouTube tracks the information that you have accessed the corresponding subpage or video on our website and uses this data for advertising purposes.

Purpose of processing: Providing a user-friendly offering, optimizing and improving our content.

Legal bases: If you have given your consent to the third-party provider processing your personal data using “etracker” (“opt-in”), then Art. 6 Para. 1 Clause 1 Letter a) of GDPR is the legal basis. The legal basis is also our legitimate interest in data processing in accordance with Art. 6 Para. 1 Clause 1 Letter f) of GDPR for the purposes set out above. For services provided in connection with a contract, tracking and analysis of user behavior is carried out in accordance with Art. 6 Para. 1 Clause 1 Letter b) of GDPR in order to be able to offer optimized services to fulfill the purpose of the contract using the information obtained in this way.

Data transmission/recipient category: Third-party providers in the USA. The data obtained is transferred to the USA and stored there. This also happens without a Google user account. If you are logged into your Google account, Google can assign the above data to your account. If you do not want this, you must log out of your Google account. Google creates user profiles from such data and uses this data for the purposes of advertising, market research or optimizing its websites.

Storage duration: Cookies for up to 2 years or until the cookies are deleted by you as a user.

contradiction: You have the right to object to Google creating user profiles. Please contact Google directly using the privacy policy below. You can opt out of advertising cookies in your Google account here:
https://adssettings.google.com/authenticated.

In the YouTube terms of use under https://www.youtube.com/t/terms and in the Google Advertising Privacy Policy at https://policies.google.com/technologies/ads finden Sie weitere Informationen zur

Use of Google cookies and their advertising technologies, storage duration, anonymization, location data, functionality and your rights. General privacy policy of Google: https://policies.google.com/privacy.

Google ReCAPTCHA

We have implemented the anti-spam function “reCAPTCHA” from “Google” (Anbieter: Google Ireland Limited, registration number: 368047, Gordon House, Barrow Street, Dublin 4, Ireland).

Data category and description of data processing: Usage data (e.g. website accessed, IP). By using "reCAPTCHA" in our forms, we can determine whether the input was made by a machine (robot) or a human. When using the service, your IP address and any other data required for this purpose may be transferred to Google servers in the USA.

Purpose of processing: Avoiding spam and abuse as well as our economic interest in optimizing our website.

Legal bases: If you have given your consent to the third-party provider processing your personal data using “reCaptcha” (“opt-in”), then Art. 6 Para. 1 Clause 1 Letter a) of GDPR is the legal basis. The legal basis is also our legitimate interest in data processing in accordance with Art. 6 Para. 1 Clause 1 Letter f) of GDPR for the purposes set out above.

Data transmission/recipient category: third-party providers in the United States.

Storage duration: until the cookies are deleted by you as a user.

For more information about Google ReCAPTCHA, see https://www.google.com/recaptcha/ and in Google’s privacy policy at: https://policies.google.com/privacy.

Google Maps

We have maps from “Google Maps” (Anbieter: Google Ireland Limited, registration number: 368047, Gordon House, Barrow Street, Dublin 4, Ireland).

Data category and description of data processing: Usage data (e.g. IP, location, page accessed). With Google Maps we can display the location of addresses and directions directly on our website in interactive maps and enable you to use this tool. When you access our website where Google Maps is integrated, a connection is established to Google's servers in the USA. Your IP and location may be transmitted to Google. Google also receives the information that you have accessed the corresponding page. This also happens without a Google user account. If you are logged into your Google account, Google can assign the above data to your account. If you do not want this, you must log out of your Google account. Google creates user profiles from such data and uses this data for the purposes of advertising, market research or optimizing its websites.

Purpose of processing: Providing a user-friendly, economical and optimized website.

Legal bases: Haben Sie für Verarbeitung Ihrer personenbezogenen Daten mittels „Google Maps“ vom Drittanbieter Ihre Einwilligung erteilt („Opt-in“), dann ist Art. 6 Abs. 1 S. 1 lit. a) DS-GVO die Rechtsgrundlage. Rechtsgrundlage ist zudem unser in den obigen Zwecken liegendes berechtigtes Interesse an der Datenverarbeitung nach Art. 6 Abs. 1 S.1 lit. f) DS-GVO.

Data transmission/recipient category: third-party providers in the United States.

Storage duration: Cookies for up to 6 months or until you delete them. Otherwise, as soon as they are no longer required for the processing purposes.

Possibility of objection and removal: You have the right to object to Google creating user profiles. Please contact Google directly using the privacy policy below. You can opt out of advertising cookies in your Google account here:
https://adssettings.google.com/authenticated.

In the Google Maps terms of use under https://www.google.com/intl/de_de/help/terms_maps.html and in the Google Advertising Privacy Policy at https://policies.google.com/technologies/ads You can find further information about the use of Google cookies and their advertising technologies, storage duration, anonymization, location data, functionality and your rights. General privacy policy of Google: https://policies.google.com/privacy.

presence in social media

We maintain profiles and fan pages on social media. When you use and access our profile on the respective network, the respective data protection notices and terms of use of the respective network apply.

Data categories and description of data processing: Usage data, contact data, content data, inventory data. Furthermore, the data of users within social networks is usually processed for market research and advertising purposes. For example, user profiles can be created based on the user behavior and the resulting interests of the users. The user profiles can in turn be used, for example, to place advertisements within and outside the networks that presumably correspond to the interests of the users. For these purposes, cookies are usually stored on the users' computers in which the user behavior and interests of the users are stored. Furthermore, data can also be stored in the user profiles regardless of the devices used by the users (especially if the users are members of the respective platforms and are logged in to them). For a detailed description of the respective processing forms and the objection options (opt-out), we refer to the data protection declarations and information of the operators of the respective networks. In the case of requests for information and the assertion of data subject rights, we would also like to point out that these can be asserted most effectively with the providers. Only the providers have access to the user data and can take appropriate measures and provide information directly. If you still need help, you can contact us.

Purpose of processing: Communication with users connected and registered on social networks; information and advertising for our products, offers and services; external representation and image management; evaluation and analysis of the users and content of our presence in social media.

Legal bases: The legal basis for the processing of personal data is our legitimate interest in the above purposes in accordance with Art. 6 Para. 1 Clause 1 Letter f) GDPR. If you have given us or the person responsible for the social network consent to process your personal data, the legal basis is Art. 6 Para. 1 Clause 1 Letter a) in conjunction with Art. 7 GDPR.

Data transmission/recipient category: social network.

The data protection information, information options and objection options (opt-out) of the respective networks / service providers can be found here:• Facebook – Service provider: Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland); Website: www.facebook.com; Privacy Policy: https://www.facebook.com/about/privacy/, Opt-Out: https://www.facebook.com/settings?tab=ads and http://www.youronlinechoices.com; Contradiction: https://www.facebook.com/help/contact/2061665240770586; Agreement on joint processing of personal data on Facebook pages (Art. 26 GDPR): https://www.facebook.com/legal/terms/page_controller_addendum, Privacy Policy for Facebook Pages: https://www.facebook.com/legal/terms/information_about_page_insights_data. We and Facebook are jointly responsible for our fan page in accordance with Art. 26 GDPR. For this purpose, an agreement called "Information on Page Insights" was concluded, which can be accessed at https://www.facebook.com/legal/terms/page_controller_addendum, according to which Facebook must observe certain security measures and will also fulfill the rights of those affected directly. You can therefore also contact Facebook directly regarding rights of information and deletions. However, your rights as a data subject, such as information, deletion, objection and complaint to the responsible supervisory authority, are not affected by this. Further information on joint responsibility can be found in the "Information on Page Insights Data" at https://www.facebook.com/legal/terms/information_about_page_insights_data.• Instagram – Service provider: Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland) – Privacy Policy/Opt-Out: https://help.instagram.com/519522125107875, Widerspruch: https://help.instagram.com/contact/186020218683230; Agreement on joint processing of personal data on Instagram pages (Art. 26 GDPR): https://www.facebook.com/legal/terms/page_controller_addendum. • Twitter – Service provider: Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA) – Privacy policy: https://twitter.com/de/privacy, Opt-Out: https://twitter.com/personalization. • Pinterest – Service provider: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland) – Privacy policy: https://policy.pinterest.com/de/privacy-policy, Opt-Out: https://help.pinterest.com/de/articles/personalized-ads-pinterest. • LinkedIn – Service provider: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland) – Privacy Policy: https://www.linkedin.com/legal/privacy-policy, Cookie Policy and Opt-Out: https://www.linkedin.com/legal/cookie-policy.

Social-Media-Plug-ins

We use social media plug-ins from social networks on our website. We use the so-called “two-click solution” Shariff from c’t and heise.de: https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html; Service provider: Heise Medien GmbH & Co. KG, Karl-Wiechert-Allee 10, 30625 Hannover, Germany; Privacy policy: https://www.heise.de/Datenschutzerklaerung-der-Heise-Medien-GmbH-Co-KG-4860.html.

Data category and description of data processing: Usage data, content data, inventory data. When you access our website, “Shariff” no personal Data is transmitted to the third-party providers of the social plug-ins. Next to the logo or brand of the social network you will find a control that allows you to activate the plug-in with a click. This activation represents your Einwilligung in the form that the respective provider of the social network receives the information that you have accessed our website and your personal data is transmitted to the provider of the plug-in and stored there. These are so-called third-party cookies. For some providers such as Facebook and XING, your IP is immediately anonymized after collection. The plug-in provider stores the data collected about the user as usage profiles. You can revoke your consent at any time by deactivating the controller.

Purpose of data processing: Improving and optimising our website; increasing our awareness through social networks; enabling interaction with you and users through social networks; advertising, analysis and/or tailoring the website to your needs.

Legal bases: Die Rechtsgrundlage für die Verarbeitung der personenbezogenen Daten ist unser in den obigen Zwecken liegendes berechtigtes Interesse gemäß Art. 6 Abs. 1 S. 1 lit. f) DS-GVO. Soweit Sie uns bzw. dem Verantwortlichen des sozialen Netzwerks eine Einwilligung in die Verarbeitung Ihrer personenbezogenen Daten erteilt haben, ist Rechtsgrundlage Art. 6 Abs. 1 S. 1 lit. a) i.V.m. Art. 7 DS-GVO. Bei vorvertraglichen Anfragen oder bei der Nutzung Ihrer personenbezogenen Daten zur Vertragserfüllung, ist Art. 6 Abs. 1 S. 1 lit. b) DS-GVO Rechtsgrundlage.

Data transmission/recipient category: social network.

Social networks used and objection: We refer to the respective data protection declarations of the social networks with regard to the purpose and scope of data collection and processing. You will also find information there about your rights and setting options for protecting your personal data. You have the right to object to the creation of these user profiles; you can contact the respective plug-in provider directly to exercise these rights.

Facebook

We have integrated plug-ins from the social network Facebook.com (company headquarters in the EU: Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland) on our website as part of the so-called “two-click solution” from Shariff. You can recognize these by the Facebook logo “f” or the addition “Like”, “Like” or “Share”.

As soon as you deliberately activate the Facebook plug-in, a connection is established from your browser to the Facebook servers. Facebook receives the information, including your IP address, that you have visited our website and transmits this information to Facebook servers in the USA, where it is stored. If you are logged into your Facebook account, Facebook can assign this information to your account. When you use the functions of the plug-in, e.g. by pressing the "Like" button, this information is also transferred from your browser to the Facebook servers in the USA and stored there and displayed on your Facebook profile and possibly to your friends.

The purpose and scope of data collection as well as the further processing and use of the data by Facebook as well as your rights and setting options for protecting your privacy can be found in Facebook's privacy policy: https://www.facebook.com/about/privacy/. Data collection when clicking the "Like" button: https://www.facebook.com/help/186325668085084You can manage and object to your settings regarding the use of your profile data for advertising purposes on Facebook here: https://www.facebook.com/ads/preferences/.

If you log out of Facebook before visiting our website and delete your cookies, no data about your visit to our website will be assigned to your profile on Facebook when the plug-in is activated.

Agreement on joint processing of personal data on Facebook pages (Art. 26 GDPR): https://www.facebook.com/legal/terms/page_controller_addendum, Privacy Policy for Facebook Pages: https://www.facebook.com/legal/terms/information_about_page_insights_data.

Twitter

Wir haben auf unserer Website Plug-Ins des sozialen Netzwerks Twitter.com (Twitter Inc., 1355 Market St., Suite 900, San Francisco, California 94103, USA) im Rahmen der sog. „Zwei-Klick-Lösung“ von Shariff integriert. Diese Plug-Ins erkennen Sie an dem Twitter-Logo mit weißem Vogel auf blauem Hintergrund. Eine Übersicht über Twitter-Buttons bzw. Tweets finden Sie unter: https://developer.twitter.com/en/docs/twitter-for-websites/overview.

If you are logged into your Twitter account when you intentionally activate the Twitter plug-ins, Twitter can assign the visit to our website to your Twitter profile.

If you want to exclude the transmission of data to Twitter when activating the plug-in, log out of Twitter and delete your cookies before visiting our website.

Zweck und Umfang der Datenerhebung sowie ihre weitere Verarbeitung und Nutzung der Daten durch Twitter sowie Ihre diesbezüglichen Rechte und Einstellungsmöglichkeiten zum Schutz Ihrer Privatsphäre, können Sie den Datenschutzhinweisen von Twitter entnehmen: https://twitter.com/de/privacy. Widerspruch (Opt-Out): https://twitter.com/personalization.

Instagram

We have integrated plug-ins from the social network Instagram (service provider: Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland) on our website as part of the so-called “two-click solution” from Shariff. You can recognize these by the Instagram logo in the form of a square camera.

If you deliberately activate the plug-in, a connection will be established from your browser to the Instagram servers. Instagram receives the information, including your IP address, that you have visited our site and transmits the information to Instagram servers in the USA, where this information is stored. If you are logged into your Instagram account, Instagram can assign this information to your account and you can click the Instagram button to share and save the content of our pages on your Instagram account and possibly show it to your friends there. We have no knowledge of the exact content of the data transmitted, its use and storage period by Instagram.

If you log out of Instagram before visiting our website and delete your cookies, no data about your visit to our website will be assigned to your profile on Instagram when the plug-in is activated.

You can find further information in Instagram’s privacy policy/opt-out at / Opt-Out: https://help.instagram.com/519522125107875, Objection: https://help.instagram.com/contact/186020218683230.

Pinterest

We have integrated plug-ins from the social network Pinterest (Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland) on our website as part of the so-called “two-click solution” from Shariff. You can recognize these by buttons with the white “P” symbol on a red background.

If you intentionally activate the plug-in, a connection will be established from your browser to the Pinterest servers. Pinterest receives the information, including your IP address, that you have visited our site and transmits the information to Pinterest servers in the USA, where this information is stored. If you are logged into your Pinterest account, Pinterest can assign this information to your account and you can click the Pinterest button to share and save the content of our pages on your Pinterest account and possibly show it to your friends there.

If you log out of Pinterest before visiting our website and delete your cookies, no data about your visit to our website will be assigned to your profile on Pinterest when the plug-in is activated.

You can find further information in Pinterest's privacy policy https://policy.pinterest.com/de/privacy-policy, Opt-Out: https://help.pinterest.com/de/articles/personalized-ads-pinterest.

rights of the data subject

Objection or revocation against the processing of your dataIf the processing is based on your consent in accordance with Art. 6 Paragraph 1 Clause 1 Letter a), Art. 7 GDPR, you have the right to revoke your consent at any time. This does not affect the legality of the processing carried out on the basis of the consent until the revocation.If we base the processing of your personal data on the balancing of interests in accordance with Art. 6 Paragraph 1 Clause 1 Letter f) GDPR, you can object to the processing. This is the case if, in particular, the processing is not necessary to fulfill a contract with you, which we will explain in the description of the functions below. If you exercise such an objection, we ask you to explain the reasons why we should not process your personal data as we do. If your objection is justified, we will examine the situation and will either stop or adapt the data processing or show you our compelling legitimate reasons on the basis of which we continue the processing. You can object to the processing of your personal data for advertising and data analysis purposes at any time. You can exercise your right of objection free of charge. You can inform us of your objection to advertising using the following contact details:

Alexander Sowa
Otto-Wagner-Str. 76
82110, Germering, Deutschland
E-Mail-Adresse: info@edition-sowa.de

right to information
You have the right to request confirmation from us as to whether personal data concerning you is being processed. If this is the case, you have a right to information about your personal data stored by us in accordance with Art. 15 GDPR. This includes in particular information about the purposes of processing, the category of personal data, the categories of recipients to whom your data has been or will be disclosed, the planned storage period, the origin of your data if it was not collected directly from you.

right to rectification
You have the right to have inaccurate data corrected or correct data completed in accordance with Art. 16 GDPR.

right to erasure
You have the right to have your data stored by us deleted in accordance with Art. 17 GDPR, unless statutory or contractual retention periods or other legal obligations or rights to further storage conflict with this.

right to restriction
You have the right to request a restriction on the processing of your personal data if one of the conditions in Art. 18 para. 1 lit. a) to d) GDPR is met:
• If you contest the accuracy of the personal data concerning you for a period enabling the controller to verify the accuracy of the personal data;• the processing is unlawful and you refuse to erase the personal data and instead request that the use of the personal data be restricted; • the controller no longer needs the personal data for the purposes of processing, but you require them to assert, exercise or defend legal claims, or • if you have objected to processing pursuant to Art. 21 Para. 1 GDPR and it has not yet been determined whether the legitimate reasons of the controller outweigh your reasons.

right to data portability
You have a right to data portability according to Art. 20 GDPR, which means that you can receive the personal data we have stored about you in a structured, common and machine-readable format or you can request that it be transmitted to another controller.

right to complain
You have the right to lodge a complaint with a supervisory authority. As a rule, you can contact the supervisory authority in particular in the Member State of your residence, place of work or place of the alleged infringement.

data security

We have taken appropriate technical and organizational security measures to protect all personal data that is sent to us and to ensure that we and our external service providers adhere to data protection regulations. This is why, among other things, all data between your browser and our server is transmitted using an encrypted SSL connection.

Status: May 16, 2024